This week we’ll be letting you in on a few of our company secrets and revealing some of the advice we share with our clients. Joining Richard Sambrook this week are Stefan Stern, and former CNBC Europe Anchor Jo Sheldon, who heads up our Media Communications practice
Read More »
Following last week's political gaffe that sparked talks of an oncoming petrol crisis, and panic buying reminiscent of the year 2,000. Richard Sambrook hosts a discussion with Stefan Stern, Director of Strategy, Sarah Richardson from our Public Affairs team, and Scott Thompson who advises on crisis and issues management
Read More »
This week on Edelman Editions Stefan Stern, Director of Strategy and Allyson Stewart-Allen, Head of International Marketing Partners and author of the best-selling book, Working with Americans discuss the hurdles that companies may meet whilst marketing a brand in the UK & USA. Following the success of the British boy-band One Direction in the USA last week, Allyson explains what has made them more successful than other British bands state-side and how brands must recognise what works in the UK, may not work in the USA and vice versa. Let us know your thoughts, have
Read More »
Recorded at the Editorial Intelligence conference: Names Not Numbers in Portmeirion, Wales. Richard Sambrook discusses 'The Durability of Television' with former Managing Director of Universal Studios Networks, Janet Goldsmith, and Producer of many hit US comedies, Caryn Mandabach.
Read More »
Following the release of Edelman’s recent 7-market study, “Privacy & Security: The New Drivers of Brand, Reputation and Action.” Richard Sambrook talks to Ben Boyd, Edelman’s Global Chair of the Corporate practice on the findings. This is followed by a discussion with Jethro Grassie, Technical Director of the Digital practice, and Zoe Laycock, Associate Director, on personal and corporate data security
Read More »
This week Richard Sambrook leads a discussion on conflict journalism. Joining him are Vaughan Smith and John Owen, two veterans of the field who know and have experienced the dangers of reporting from war zones
Read More »
Stefan Stern, Director of Strategy as Edelman is joined by Sarah Richardson and Dominic Pendry, both Directors for Edelman London's Public Affairs practice to discuss the ongoing debate around the government's proposed NHS reforms.
Read More »
“Reaching the 7 Billion” looks beyond our obsession with Facebook, Twitter and smartphones to a world in which mobile phones are able to connect brands with the 7 billion people that walk this earth. This session was about connecting the dots to uncover a path towards global communication and marketing solutions
Read More »
A growing number of organisations are tapping into the power of Social Business to harness the willingness and ability of consumers, stakeholders and staff to get closer to, and more involved in, the delivery of business critical processes and practices
Read More »
Inspired by this week's news that Wimbledon High School will be teaching its pupils to fail, learn, and move on from the experience in the hope that it will give them more courage to take risks in the future
Read More »
Edelman Editions is the UK’s digital publishing platform for the latest intelligence and Edelman thinking on the issues of the day. It brings together Edelman’s finest minds with a range of expert commentators.
