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	<title>Edelman Editions &#187; Public Engagement</title>
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	<description>Edelman Editions is the UK’s digital publishing platform for the latest intelligence and Edelman thinking on the issues of the day. It brings together Edelman’s finest minds with a range of expert commentators.</description>
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	<copyright>Copyright © Edelman Editions 2011 </copyright>
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	<itunes:summary>Edelman Editions Podcast is the UK’s platform for the latest intelligence and Edelman thinking on issues of the week. It brings together Edelman’s finest minds with a range of expert commentators.</itunes:summary>
	<itunes:keywords>PR, Marketing, Business, Culture, Society, Politics, News, government, UK, Global, current, affairs</itunes:keywords>
	<itunes:category text="Society &#38; Culture" />
	<itunes:category text="Business" />
	<itunes:category text="News &#38; Politics" />
	<itunes:author>Edelman Editions</itunes:author>
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		<itunes:name>Edelman Editions</itunes:name>
		<itunes:email>pieter.westerhof@edelman.com</itunes:email>
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		<item>
		<title>The Queen&#8217;s Speech Briefing</title>
		<link>http://edelmaneditions.com/2012/05/the-queens-speech-briefing/</link>
		<comments>http://edelmaneditions.com/2012/05/the-queens-speech-briefing/#comments</comments>
		<pubDate>Wed, 09 May 2012 13:04:37 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[coalition government]]></category>
		<category><![CDATA[Conservative]]></category>
		<category><![CDATA[Liberal Democrats]]></category>
		<category><![CDATA[Queen's Speech]]></category>
		<category><![CDATA[Westminster]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=4106</guid>
		<description><![CDATA[Edelman&#8217;s Public Affairs team offers their on-the-day analysis of the Queen&#8217;s Speech, outlining the main announcements and their context. You can download Edelman&#8217;s analysis of the Queen&#8217;s Speech by downloading the document below Downloads Edelman&#8217;s Queen&#8217;s Speech Briefing 2012 Dominic Pendry ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://edelmaneditions.com/wp-content/uploads/2012/05/westminster-2.png"><img src="http://edelmaneditions.com/wp-content/uploads/2012/05/westminster-2.png" alt="" title="westminster 2" width="440" height="260" class="alignnone size-full wp-image-4146" /></a></p>
<p>Edelman&#8217;s <a title="Public Affairs" href="http://edelman.co.uk/what-we-do/public-affairs/">Public Affairs</a> team offers their on-the-day analysis of the Queen&#8217;s Speech, outlining the main announcements and their context.</p>
<p>You can download Edelman&#8217;s analysis of the Queen&#8217;s Speech by downloading the document below </p>
<table class="downloads" summary="downloads" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<th>Downloads</th>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2012/05/Edelman-Queens-Speech-briefing.pdf">Edelman&#8217;s Queen&#8217;s Speech Briefing 2012</a></td>
<td class="info"></td>
</tr>
</tbody>
</table>
<p>Dominic Pendry discusses the implications of the Queen&#8217;s Speech for the Property and Infrastructure industry.</p>
<p><iframe width="440" height="253" src="http://www.youtube.com/embed/r3Y0_ZN0zKo" frameborder="0" allowfullscreen></iframe></p>
<p>Jessica Lennard discusses the implications of the Queen&#8217;s Speech for Energy &#038; Transport.</p>
<p><iframe width="440" height="253" src="http://www.youtube.com/embed/-cNZ3iBqaNg" frameborder="0" allowfullscreen></iframe></p>
<p>Anthony Marlowe discusses the implications of the Queen&#8217;s Speech for the Retail &#038; FMCG economies.</p>
<p><iframe width="440" height="253" src="http://www.youtube.com/embed/U82YX_fXLFI" frameborder="0" allowfullscreen></iframe></p>
</ul>
<p><strong>Edelman&#8217;s Public Affairs Queen&#8217;s Speech Representatives:</strong></p>
<table class="speakers" summary="Speakers" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2011/12/dominic-pendry.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Dominic Pendry, Director, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Edelman</a></strong><br />
<a href="https://twitter.com/drypen21">Dominic</a> is a director in Edelman’s public affairs team. He provides strategic oversight for a number of corporate clients, specializing in the infrastructure, property and digital sectors. Dominic has had a successful career in political and media campaigning for over ten years, working for political parties, corporations and trade associations. Most recently, he was Network Rail’s Head of Communications for Property.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/05/Untitled-2.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Jessica Lennard, Account Director, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Edelman</a></strong><br />
<a href="https://twitter.com/jessicalennard">Jessica</a> is an account director in Edelman’s public affairs team. Previously a capital markets solicitor with City firm Linklaters LLP, Jessica entered politics in 2008 working on energy policy and communications on the staff of Greg Barker MP. She was a member of the Shadow Energy and Climate Change team and managed the Conservative Party&#8217;s highly successful &#8216;Climate Campaign&#8217; out of Conservative Campaign Headquarters.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/05/Untitled-1.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Anthony Marlowe, Account Director, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Edelman</a></strong><br />
Anthony joined Edelman in January 2008. He previously worked as a policy advisor in Parliament for Justine Greening MP, the then Shadow Economic Secretary and current Shadow Minister for London and Vice-Chair of the Conservative Party. While working for the Shadow Economic Secretary, Anthony worked with senior figures from a number of transport and environmental organisations.  Anthony also acted as a policy advisor to the Shadow Treasury, most notably on developing potential forms of innovative environmental taxation.</td>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2012/05/the-queens-speech-briefing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Edelman Editions: Media Training, is it necessary?</title>
		<link>http://edelmaneditions.com/2012/04/media-training-is-it-necessary/</link>
		<comments>http://edelmaneditions.com/2012/04/media-training-is-it-necessary/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 14:22:38 +0000</pubDate>
		<dc:creator>Pieter Westerhof</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Editions Podcasts]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[avoid]]></category>
		<category><![CDATA[blunder]]></category>
		<category><![CDATA[BP]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[communication training]]></category>
		<category><![CDATA[gaffe]]></category>
		<category><![CDATA[Gerald Ratner]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[Katie Couric]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[media training]]></category>
		<category><![CDATA[mistake]]></category>
		<category><![CDATA[out of context]]></category>
		<category><![CDATA[Ratners]]></category>
		<category><![CDATA[Sarah Palin]]></category>
		<category><![CDATA[sound bite]]></category>
		<category><![CDATA[soundbite]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[Tony Hayward]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3992</guid>
		<description><![CDATA[This week we’ll be letting you in on a few of our company secrets and revealing some of the advice we share with our clients. Joining Richard Sambrook this week are Stefan Stern, and former CNBC Europe Anchor Jo Sheldon, who heads up our Media Communications practice.]]></description>
			<content:encoded><![CDATA[<p><iframe width="100%" height="166" scrolling="no" frameborder="no" src="http://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F42865885&#038;show_artwork=true"></iframe></p>
<p>This week we&#8217;ll be letting you in on a few of our company secrets and revealing some of the advice we share with our clients. Joining Richard Sambrook this week are Stefan Stern, and former CNBC Europe Anchor Jo Sheldon, who heads up our <a href="http://training.edelman.co.uk/" title="What we offer" target="_blank">Media Communications</a> practice.</p>
<p>Following our recent discussion of the <a href="http://edelmaneditions.com/2012/04/petrol-crisis/" title="Edelman Editions: Petrol Crisis">petrol crisis and Francis Maude&#8217;s jerrycan gaffe</a>. Jo and Stefan share some of Edelman&#8217;s insight on how to avoid <a href="http://www.quora.com/What-is-the-biggest-mistake-ever-committed-by-a-company-or-a-brand" target="_blank">embarrasing (and sometimes costly) mistakes</a> when communicating with the media.</p>
<p>We&#8217;d love to hear your thoughts, comment directly on the track above, or in our comments field below.</p>
<p>If you would like to know more about the topics covered please contact any of the speakers below.</p>
<p>You can <a href="http://soundcloud.com/edelmaneditions/why-is-media-training-important/download" title="Download link" target="_blank">download this podcast</a>, <a href="http://soundcloud.com/edelmaneditions" title="Soundcloud link" target="_blank">follow us on Soundcloud</a>, or subscribe to us directly in iTunes by clicking <a href="http://itunes.apple.com/gb/podcast/edelman-editions-podcast-feed/id403219596" title="iTunes feed">here</a>.</p>
<p><strong>Podcast participants:</strong></p>
<table class="speakers" cellspacing="0" cellpadding="0" summary="Speakers">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/richard-sambrook.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Richard Sambrook, <a href="http://edelman.co.uk/what-we-do/content/">Global Vice Chairman and Chief Content Officer, Edelman</a> </strong><br />
<a href="http://twitter.com/#!/sambrook">Richard</a> is Global Vice Chairman and Chief Content Officer for Edelman where he takes a strategic lead on developing media content for clients and heads the crisis and issues practice. Previously he was a 30 year veteran of BBC News where most recently he was Director of Global News, responsible for radio TV and digital services for 230 million people each week.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/stefan_stern.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Stefan Stern, <a href="http://edelman.co.uk/what-we-do/corporate-finance/" target="_blank">Director of Strategy, Edelman</a></a></strong><br />
<a href="http://twitter.com/stefanstern">Stefan</a> has been writing and commenting on business and management for  the past two decades. He wrote the Financial Times’s management column  for over four years before joining Edelman in August 2010 as its new  Director of Strategy. In October he was appointed Visiting Professor in  management practice at the Cass business school.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/04/Jo-Sheldon.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Jo Sheldon, <a href="http://training.edelman.co.uk/">Media Director &#038; MD Corporate and Financial, Edelman<br />
</a></strong>Jo is Managing Director in the Corporate and Financial practice and as Media Director of Edelman UK runs the Strategic Media Unit – a team staffed by ex-journalists that runs high impact media campaigns and delivers senior media counsel for a variety of clients and provides media counsel across the agency.  With 20 years experience working on national newspapers and television she is an effective communicator with extensive writing, journalistic skills and in depth knowledge the media.</td>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2012/04/media-training-is-it-necessary/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Edelman Editions: Petrol Crisis</title>
		<link>http://edelmaneditions.com/2012/04/petrol-crisis/</link>
		<comments>http://edelmaneditions.com/2012/04/petrol-crisis/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 09:50:41 +0000</pubDate>
		<dc:creator>Pieter Westerhof</dc:creator>
				<category><![CDATA[Editions Podcasts]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[avoid]]></category>
		<category><![CDATA[Budget]]></category>
		<category><![CDATA[coalition government]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[error]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[forecourt]]></category>
		<category><![CDATA[gaffe]]></category>
		<category><![CDATA[gerry can]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[initial reaction]]></category>
		<category><![CDATA[jerry can]]></category>
		<category><![CDATA[media storm]]></category>
		<category><![CDATA[mistake]]></category>
		<category><![CDATA[nudge theory]]></category>
		<category><![CDATA[panic buying]]></category>
		<category><![CDATA[petrol crisis]]></category>
		<category><![CDATA[political gaffe]]></category>
		<category><![CDATA[public]]></category>
		<category><![CDATA[reaction]]></category>
		<category><![CDATA[techniques]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3971</guid>
		<description><![CDATA[Following last week's political gaffe that sparked talks of an oncoming petrol crisis, and panic buying reminiscent of the year 2,000. Richard Sambrook hosts a discussion with Stefan Stern, Director of Strategy, Sarah Richardson from our Public Affairs team, and Scott Thompson who advises on crisis and issues management.]]></description>
			<content:encoded><![CDATA[<p><iframe width="100%" height="166" scrolling="no" frameborder="no" src="http://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F42089373%3Fsecret_token%3Ds-ndIdT&amp;auto_play=false&amp;show_artwork=true&amp;color=ff7700"></iframe></p>
<p>Following last week&#8217;s political gaffe that sparked fear of an oncoming petrol crisis, and panic buying reminiscent of the year 2,000. Richard Sambrook hosts a discussion with Stefan Stern, Director of Strategy, Sarah Richardson from Edelman&#8217;s Public Affairs team, and Scott Thomson who advises on crisis and issues management.</p>
<p>So how did it all go wrong? Could the coalition government have improved their communications with the media? And when communication errors arise, what methods help to reduce impact?</p>
<p>We&#8217;d love to hear your thoughts, how do you think the government should have reacted? Comment directly on the track above, or in our comments field below.</p>
<p>If you would like to know more about the topics covered please contact any of the speakers below.</p>
<p>You can <a href="http://soundcloud.com/edelmaneditions/edelman-editions-same-but/download" title="Download link" target="_blank">download this podcast</a>, <a href="http://soundcloud.com/edelmaneditions" title="Soundcloud link" target="_blank">follow us on Soundcloud</a>, or subscribe to us directly in iTunes by clicking <a href="http://itunes.apple.com/gb/podcast/edelman-editions-podcast-feed/id403219596" title="iTunes feed">here</a>.</p>
<p><strong>Podcast participants:</strong></p>
<table class="speakers" cellspacing="0" cellpadding="0" summary="Speakers">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/richard-sambrook.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Richard Sambrook, <a href="http://edelman.co.uk/what-we-do/content/">Global Vice Chairman and Chief Content Officer, Edelman</a> </strong><br />
<a href="http://twitter.com/#!/sambrook">Richard</a> is Global Vice Chairman and Chief Content Officer for Edelman where he takes a strategic lead on developing media content for clients and heads the crisis and issues practice. Previously he was a 30 year veteran of BBC News where most recently he was Director of Global News, responsible for radio TV and digital services for 230 million people each week.</td>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/stefan_stern.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Stefan Stern, <a href="http://edelman.co.uk/what-we-do/corporate-finance/" target="_blank">Director of Strategy, Edelman</a></a></strong><br />
<a href="http://twitter.com/stefanstern">Stefan</a> has been writing and commenting on business and management for  the past two decades. He wrote the Financial Times’s management column  for over four years before joining Edelman in August 2010 as its new  Director of Strategy. In October he was appointed Visiting Professor in  management practice at the Cass business school.</td>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2011/01/sarah_richardson.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Sarah Richardson, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Director, Edelman</a></strong><br />
<a href="https://twitter.com/Sarahpolitics">Sarah</a> joined Edelman’s Public Affairs Practice in December 2009 after a career combining politics with journalism. She continues to write for the Evening Standard on education and the public sector and to serve as a Westminster City Councillor where she was a Cabinet Member for five years. Sarah was a Conservative Parliamentary candidate at the 2005 UK General Election and stood for the European Parliament in 2004 and 2009.</td>
</tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/04/Scott-Thomson.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Scott Thomson, <a href="http://edelman.co.uk/what-we-do/crisis/" target="_blank">Deputy Managing Director, Edelman</a></strong><br />
Scott is the UK lead and coordinator for Europe of Edelman’s global crisis network</a>.  In this role he delivers crisis preparedness and training services and has provided counsel and support to clients on crisis assignments ranging from product recalls in the FMCG, electronics and healthcare sectors, to legal proceedings against commercial, academic and third sector institutions, and labour union disputes in the textiles and manufacturing sectors.<br />
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2012/04/petrol-crisis/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Same but Different &#8211; Brand Marketing in the UK &amp; the USA</title>
		<link>http://edelmaneditions.com/2012/03/same-but-different-brand-marketing-in-the-uk-the-usa/</link>
		<comments>http://edelmaneditions.com/2012/03/same-but-different-brand-marketing-in-the-uk-the-usa/#comments</comments>
		<pubDate>Fri, 30 Mar 2012 09:14:52 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Editions Podcasts]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[cultural differences]]></category>
		<category><![CDATA[One Direction]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3944</guid>
		<description><![CDATA[This week on Edelman Editions Stefan Stern, Director of Strategy and Allyson Stewart-Allen, Head of International Marketing Partners and author of the best-selling book, Working with Americans discuss the hurdles that companies may meet whilst marketing a brand in the ...]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F41331167&amp;show_artwork=true" frameborder="no" scrolling="no" width="100%" height="166"></iframe></p>
<p>This week on Edelman Editions Stefan Stern, Director of Strategy and Allyson Stewart-Allen, Head of International Marketing Partners and author of the best-selling book, <em>Working with Americans</em> discuss the hurdles that companies may meet whilst marketing a brand in the UK &amp; USA.</p>
<p>Following the success of the British boy-band <em>One Direction</em> in the USA last week, Allyson explains what has made them more successful than other British bands state-side and how brands must recognise what works in the UK, may not work in the USA and vice versa.</p>
<p>Let us know your thoughts, have you had any experiences you&#8217;d like to share dealing in different international markets?</p>
<p>If you would like to know how we can help you in engaging international markets, then please get in touch with our <a href="http://edelman.co.uk/what-we-do/consumer/" target="_blank">Consumer department</a>, who will be more than happy to discuss this topic further.</p>
<p>You can <a href="http://soundcloud.com/edelmaneditions/edelman-editions-same-but/download" title="Download link" target="_blank">download this podcast</a>, <a href="http://soundcloud.com/edelmaneditions" title="Soundcloud link" target="_blank">follow us on Soundcloud</a>, or subscribe to us directly in iTunes by clicking <a href="http://itunes.apple.com/gb/podcast/edelman-editions-podcast-feed/id403219596" title="iTunes feed">here</a>.</p>
<p><strong>Podcast participants:</strong></p>
<table class="speakers" cellspacing="0" cellpadding="0" summary="Speakers">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/stefan_stern.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Stefan Stern, Director of Strategy, <a href="http://edelman.co.uk/what-we-do/corporate-finance/">Edelman</a></strong><br />
<a href="http://twitter.com/stefanstern">Stefan</a> has been writing and commenting on business and management for  the past two decades. He wrote the Financial Times’s management column  for over four years before joining Edelman in August 2010 as its new  Director of Strategy. In October he was appointed Visiting Professor in  management practice at the Cass business school.</td>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/03/Allyson.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Allyson Stewart-Allen, Head of <a href="http://intermarketingonline.com/">International Marketing Partners</a></strong><br />
<a href="http://twitter.com/museofmarketing">Allyson</a> is an internationally-renowned business guru and media personality whose expertise in the fields of international marketing, US business and inter-cultural working is sought by European and US organisations growing their markets on either side of the Atlantic. Following her employment with blue-chip consulting firms Price Waterhouse, PA Consulting Group and Hay Management Consultants, Allyson now advises executives and boards of directors in the professional services.She is co-author of best-selling book Working with Americans (Prentice Hall), the first-ever business manual exclusively about the US business culture, which helps professionals improve their relationships with and profits from American business partners, bosses and colleagues.</td>
</tr>
</tbody>
</table>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Budget 2012 &#8211; Does the Government have a vision for recovery?</title>
		<link>http://edelmaneditions.com/2012/03/budget-2012/</link>
		<comments>http://edelmaneditions.com/2012/03/budget-2012/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 12:12:12 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Budget]]></category>
		<category><![CDATA[budget 2012]]></category>
		<category><![CDATA[coalition government]]></category>
		<category><![CDATA[Conservative]]></category>
		<category><![CDATA[discussion]]></category>
		<category><![CDATA[economics]]></category>
		<category><![CDATA[economist]]></category>
		<category><![CDATA[George Osborne]]></category>
		<category><![CDATA[Goldman Sachs]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[Jim O' Neill]]></category>
		<category><![CDATA[livestream]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[recovery]]></category>
		<category><![CDATA[Stefan Stern]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3843</guid>
		<description><![CDATA[Edelman will be live streaming a discussion the morning after the budget announcement, between Edelman’s Director of Strategy and former FT journalist, Stefan Stern, and Jim O’Neill, Economist and Chairman of Goldman Sachs Asset Management.]]></description>
			<content:encoded><![CDATA[<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
<tbody>
<tr>
<th>Downloads</th>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2012/03/Edelman-Budget-Briefing-2012.pdf">Edelman Budget Briefing 2012</a></td>
<td class="info"></td>
</tr>
</tbody>
</table>
<p><iframe src="http://player.vimeo.com/video/38988090?title=0&amp;byline=0&amp;portrait=0&amp;color=0079c1" width="460" height="259" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe><br />
The Coalition’s austerity drive has helped to keep Britain’s cherished AAA rating intact – so far. But has the Government got the vision to grow the economy? </p>
<p>This year’s Budget statement gave the Chancellor a big opportunity to set out his strategy. Stefan Stern, Director of Strategy, Edelman and Jim O&#8217;Neill, Chairman of Asset Management, Goldman Sachs discuss this year&#8217;s budget announcement and what implications it has for the UK and the wider world. </p>
<p><strong>Speakers:</strong></p>
<table class="speakers" cellspacing="0" cellpadding="0" summary="Speakers">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/stefan_stern.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Stefan Stern, Director of Strategy, <a href="http://edelman.co.uk/what-we-do/corporate-finance/">Edelman</a></strong><br />
<a href="http://twitter.com/stefanstern">Stefan</a> has been writing and commenting on business and management for  the past two decades. He wrote the Financial Times’s management column  for over four years before joining Edelman in August 2010 as its new  Director of Strategy. In October he was appointed Visiting Professor in  management practice at the Cass business school.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2012/03/Untitled-11.png" alt="Speaker" width="75" height="75" /></td>
<td><strong>Jim O&#8217;Neill, Chairman of Asset Management, Goldman Sachs</a></strong><br />
<a>Jim</a>  is chairman of Goldman Sachs Asset Management (GSAM). As chairman, he is involved in helping guide all aspects of GSAM’s business around the world. Prior to assuming this role in September 2010, Jim was head of Global Economics, Commodities and Strategy Research. He serves on the European  Management Committee and the Senior Diversity Council. Jim joined Goldman Sachs in 1995 as a partner, co-head of Global Economics Research and chief currency economist. Jim is also the creator of the acronym BRICs. Together with his colleagues, he has published much research about BRICs, which has become synonymous with the emergence of Brazil, Russia, India and China as the growth opportunities of the future.</td>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2012/03/budget-2012/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>THE QUARTERLY</title>
		<link>http://edelmaneditions.com/2012/03/the-quarterly-2/</link>
		<comments>http://edelmaneditions.com/2012/03/the-quarterly-2/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 15:00:44 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Featured]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3724</guid>
		<description><![CDATA[Here’s the first edition of JCPR Edelman’s THE QUARTERLY, providing a snapshot of global trends and movement covering Digital, Retail, Technology, Design, Eco, Food &#038; Drink, Brand, Marketing and Culture. The Quarterly, issue #1 2012 View more presentations from Edelman_UK. ...]]></description>
			<content:encoded><![CDATA[<p>Here’s the first edition of JCPR Edelman’s <em>THE QUARTERLY</em>, providing a snapshot of global trends and movement covering Digital, Retail, Technology, Design, Eco, Food &#038; Drink, Brand, Marketing and Culture.</p>
<div style="width:425px" id="__ss_11869568"><strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/Edelman_UK/the-quarterly-issue-1-2012" title="The Quarterly, issue #1 2012">The Quarterly, issue #1 2012</a></strong><object id="__sse11869568" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=thequarterlyissue12012-120305083404-phpapp01&#038;stripped_title=the-quarterly-issue-1-2012&#038;userName=Edelman_UK" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><param name="wmode" value="transparent"/><embed name="__sse11869568" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=thequarterlyissue12012-120305083404-phpapp01&#038;stripped_title=the-quarterly-issue-1-2012&#038;userName=Edelman_UK" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" wmode="transparent" width="425" height="355"></embed></object>
<div style="padding:5px 0 12px">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/Edelman_UK">Edelman_UK</a>.</div>
</div>
<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
<tbody>
<tr>
<th>Downloads</th>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2012/03/THE-QUARTERLY-Issue-1-2012.pdf">The Quarterly, JCPR Edelman</a></td>
<td class="info"></td>
</tr>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2012/03/the-quarterly-2/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>Mobile World Congress 2012, Redefining Mobile</title>
		<link>http://edelmaneditions.com/2012/02/mobile-world-congress-2012-redefining-mobile/</link>
		<comments>http://edelmaneditions.com/2012/02/mobile-world-congress-2012-redefining-mobile/#comments</comments>
		<pubDate>Tue, 28 Feb 2012 16:01:29 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[connected car]]></category>
		<category><![CDATA[edelman]]></category>
		<category><![CDATA[Ford]]></category>
		<category><![CDATA[Ford Connected Car]]></category>
		<category><![CDATA[mobile world congress]]></category>
		<category><![CDATA[phone]]></category>
		<category><![CDATA[projector]]></category>
		<category><![CDATA[smartphone]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[WMC]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3632</guid>
		<description><![CDATA[This week on Edelman Editions, Matthew Whalley, Technology Content Director for Edelman UK&#8217;s technology practice reports live on the ground from the Mobile World Congress 2012 in Barcelona. For more information on the Mobile World Congress, click here You can ...]]></description>
			<content:encoded><![CDATA[<p>This week on Edelman Editions, <a href="https://twitter.com/Matthew_Whalley">Matthew Whalley</a>, Technology Content Director for <a href="http://edelman.co.uk/what-we-do/technology/">Edelman UK&#8217;s technology practice</a> reports live on the ground from the Mobile World Congress 2012 in Barcelona. </p>
<p><iframe width="440" height="328" src="http://www.youtube.com/embed/LH3eIK1hUic" frameborder="0" allowfullscreen></iframe></p>
<p>For more information on the Mobile World Congress, click <a href="http://www.mobileworldcongress.com/index.html">here</a></p>
<p>You can also follow Matthew&#8217;s Mobile World Congress tweets on Twitter <a href="https://twitter.com/edelside">@edelside</a> and by using the <a href="https://twitter.com/#!/search/%23mwc12">#MWC12</a> hashtag.</p>
]]></content:encoded>
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		<item>
		<title>Health and Social Care Bill</title>
		<link>http://edelmaneditions.com/2012/02/health-and-social-care-bill/</link>
		<comments>http://edelmaneditions.com/2012/02/health-and-social-care-bill/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 15:43:07 +0000</pubDate>
		<dc:creator>kayleighryan</dc:creator>
				<category><![CDATA[Editions Podcasts]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Andrew Lansley]]></category>
		<category><![CDATA[Conservative]]></category>
		<category><![CDATA[edelman]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[Labour]]></category>
		<category><![CDATA[Liberal Denmocrats]]></category>
		<category><![CDATA[National Health Service]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[reform]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3586</guid>
		<description><![CDATA[Stefan Stern, Director of Strategy as Edelman is joined by Sarah Richardson and Dominic Pendry, both Directors for Edelman London's Public Affairs practice to discuss the ongoing debate around the government's proposed NHS reforms. ]]></description>
			<content:encoded><![CDATA[<p>Stefan Stern, Director of Strategy as Edelman is joined by Sarah Richardson and Dominic Pendry, both Directors for Edelman London&#8217;s Public Affairs practice to discuss the ongoing debate around the government&#8217;s proposed NHS reforms. </p>
<p><strong>Podcast participants:</strong></p>
<table class="speakers" cellspacing="0" cellpadding="0" summary="Speakers">
<tbody>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/stefan_stern.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Stefan Stern, Director of Strategy, <a href="http://edelman.co.uk/what-we-do/corporate-finance/">Edelman</a></strong><br />
<a href="http://twitter.com/stefanstern">Stefan</a> has been writing and commenting on business and management for  the past two decades. He wrote the Financial Times’s management column  for over four years before joining Edelman in August 2010 as its new  Director of Strategy. In October he was appointed Visiting Professor in  management practice at the Cass business school.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2011/01/sarah_richardson.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Sarah Richardson, Director, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Edelman</a></strong><br />
<a href="https://twitter.com/Sarahpolitics">Sarah</a> joined Edelman’s Public Affairs Practice in December 2009 after a career combining politics with journalism. She continues to write for the Evening Standard on education and the public sector and to serve as a Westminster City Councillor where she was a Cabinet Member for five years. Sarah was a Conservative Parliamentary candidate at the 2005 UK General Election and stood for the European Parliament in 2004 and 2009.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2011/12/dominic-pendry.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Dominic Pendry, Director, <a href="http://edelman.co.uk/what-we-do/public-affairs/">Edelman</a></strong><br />
<a href="https://twitter.com/drypen21">Dominic</a> is a director in Edelman’s public affairs team. He provides strategic oversight for a number of corporate clients, specializing in the infrastructure, property and digital sectors. Dominic has had a successful career in political and media campaigning for over ten years, working for political parties, corporations and trade associations. Most recently, he was Network Rail’s Head of Communications for Property.</td>
</tr>
</tbody>
</table>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
			<enclosure url="http://training.edelman.co.uk.videos.s3.amazonaws.com/podcasts/NHS%20Reforms.MP3" length="18321918" type="audio/mpeg" />
		<itunes:duration>0:18:58</itunes:duration>
		<itunes:subtitle>Stefan Stern, Director of Strategy as Edelman is joined by Sarah Richardson and Dominic Pendry, both Directors for Edelman London's Public Affairs practice to discuss the ongoing debate around the government's proposed NHS reforms.</itunes:subtitle>
		<itunes:summary>Stefan Stern, Director of Strategy as Edelman is joined by Sarah Richardson and Dominic Pendry, both Directors for Edelman London's Public Affairs practice to discuss the ongoing debate around the government's proposed NHS reforms.</itunes:summary>
		<itunes:keywords>Health, Podcasts, Politics</itunes:keywords>
		<itunes:author>Edelman Editions</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Opinion and Debate: who sets the terms of the public conversation?</title>
		<link>http://edelmaneditions.com/2011/10/opinion-and-debate/</link>
		<comments>http://edelmaneditions.com/2011/10/opinion-and-debate/#comments</comments>
		<pubDate>Thu, 13 Oct 2011 10:17:55 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=3125</guid>
		<description><![CDATA[On 12 October 2011, Stefan Stern, Director of Strategy at Edelman hosted the panel discussion &#8220;Opinion and Debate: who sets the terms of the public conversation?&#8221; with panelists – Jenny Grey, Director of Policy &#038; Comms, No. 10 and Cabinet ...]]></description>
			<content:encoded><![CDATA[<p></p>
<p>On 12 October 2011, Stefan Stern, Director of Strategy at Edelman hosted the panel discussion &#8220;Opinion and Debate: who sets the terms of the public conversation?&#8221; with panelists – Jenny Grey, Director of Policy &#038; Comms, No. 10 and Cabinet Office; Iain Martin, Columnist &#038; Consultant Editor, The Daily Mail; David Smith, Economics Editor, The Sunday Times; and Anne Spackman, Comment Editor, The Times.</p>
<p><strong>Listen to the discussion by pressing the play button above.</strong></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
			<enclosure url="http://training.edelman.co.uk.videos.s3.amazonaws.com/podcasts/opinion-and-debate.MP3" length="84070912" type="audio/mpeg" />
		<itunes:duration>1:27:34</itunes:duration>
		<itunes:subtitle>
On 12 October 2011, Stefan Stern, Director of Strategy at Edelman hosted the panel discussion &#8220;Opinion and Debate: who sets the terms of the public conversation?&#8221; with panelists – Jenny Grey, Director of Policy &#038; Comms, No. 10 and [...]</itunes:subtitle>
		<itunes:summary>
On 12 October 2011, Stefan Stern, Director of Strategy at Edelman hosted the panel discussion &#8220;Opinion and Debate: who sets the terms of the public conversation?&#8221; with panelists – Jenny Grey, Director of Policy &#038; Comms, No. 10 and Cabinet Office; Iain Martin, Columnist &#038; Consultant Editor, The Daily Mail; David Smith, Economics Editor, The Sunday Times; and Anne Spackman, Comment Editor, The Times.
Listen to the discussion by pressing the play button above.</itunes:summary>
		<itunes:keywords>Business</itunes:keywords>
		<itunes:author>Edelman Editions</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Cairbre Sugrue on the reputational issues around the recent cyber attacks</title>
		<link>http://edelmaneditions.com/2011/06/cairbre-sugrue-on-the-reputational-issues-around-the-recent-cyber-attacks/</link>
		<comments>http://edelmaneditions.com/2011/06/cairbre-sugrue-on-the-reputational-issues-around-the-recent-cyber-attacks/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 14:51:04 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=2770</guid>
		<description><![CDATA[Cairbre Sugrue, head of technology at Edelman and Jack Irvine, executive chairman of Media House discuss the reputational issues around the recent cyber attacks against firms such as Sony PlayStation and The International Monetary Fund.]]></description>
			<content:encoded><![CDATA[<p>Cairbre Sugrue, head of technology at Edelman and Jack Irvine, executive chairman of Media House discuss the reputational issues around the recent cyber attacks against firms such as Sony PlayStation and The International Monetary Fund.</p>
<p><embed src="http://c.brightcove.com/services/viewer/federated_f8/1509319623" bgcolor="#FFFFFF" flashVars="videoId=996729900001&#038;playerId=1509319623&#038;viewerSecureGatewayURL=https://console.brightcove.com/services/amfgateway&#038;servicesURL=http://services.brightcove.com/services&#038;cdnURL=http://admin.brightcove.com&#038;domain=embed&#038;autoStart=false&#038;" base="http://admin.brightcove.com" name="flashObj" width="440" height="300" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></p>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2011/06/cairbre-sugrue-on-the-reputational-issues-around-the-recent-cyber-attacks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Names Not Numbers</title>
		<link>http://edelmaneditions.com/2011/03/names-not-numbers/</link>
		<comments>http://edelmaneditions.com/2011/03/names-not-numbers/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 10:25:50 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Sustainability]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=2407</guid>
		<description><![CDATA[Stefan Stern, Director of Strategy, chairs the 'Individual Thoughts for the Day' at the 2011 Names Not Numbers symposium and is joined by Robert Phillips, CEO EMEA, to discuss 'The Advance of Citizen Capitalism'.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.namesnotnumbers.com/">Names Not Numbers</a> is an annual global symposium, designed to  bring together key players and thinkers to discuss individuality in a  mass age. <a href="http://www.namesnotnumbers.com/">Names Not Numbers</a> is put together by the Media, Analysis &amp; Networking company <a href="http://www.editorialintelligence.com/">Editorial Intelligence</a>, in association with a range of global partners.</p>
<p>The 2011 symposium was held between  Friday 4th March and Sunday 6th March and the theme for 2011 was Community and Values.</p>
<p>Stefan Stern, Director of Strategy, chaired the Individual Thoughts for the Day at the 2011 <a href="http://www.namesnotnumbers.com/">Names Not Numbers</a> symposium.</p>
<p>The panel included:<br />
<strong>Robert Phillips</strong>, CEO EMEA, Edelman &#8216;The Advance of Citizen Capitalism&#8217;<br />
<strong>K.A.S Quinn</strong>, Writer, &#8216;Victorian Values and the individuality of Crystal Palace&#8217;<br />
<strong>Josh Howie</strong>, Comedian, &#8216;Religion &#8211; a Dirty Word?&#8217;</p>
<p>Listen to the <a href="http://hw.libsyn.com/p/b/5/d/b5d5eda32581c322/ei-nnn-tftd.mp3?sid=b91186d5fbc959a30950c6f616301747&amp;l_sid=19801&amp;l_eid=&amp;l_mid=2478012">panel discussion here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://edelmaneditions.com/2011/03/names-not-numbers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://hw.libsyn.com/p/b/5/d/b5d5eda32581c322/ei-nnn-tftd.mp3?sid=b91186d5fbc959a30950c6f616301747&amp;amp" length="20160406" type="audio/mpeg" />
	</item>
		<item>
		<title>Marketing @ Night with Robert Phillips: Public Engagement</title>
		<link>http://edelmaneditions.com/2011/02/marketing-night-with-robert-phillips-public-engagement/</link>
		<comments>http://edelmaneditions.com/2011/02/marketing-night-with-robert-phillips-public-engagement/#comments</comments>
		<pubDate>Tue, 15 Feb 2011 10:42:42 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=2201</guid>
		<description><![CDATA[Listen to Robert Phillips, CEO EMEA, presenting Public Engagement at The Marketing Institute of Ireland. Public Engagement is a response to the reality that the world is changing. The old architecture (top down, controlling and controlled) is being replaced by ...]]></description>
			<content:encoded><![CDATA[<p>Listen to Robert Phillips, CEO EMEA, <a href="http://www.mii.ie/en/articles/view.asp?articleid=578">presenting Public Engagement at The Marketing Institute of Ireland</a>.</p>
<p><span id="more-2201"></span></p>
<p>Public Engagement is a response to the reality that the world is changing. The old architecture (top down, controlling and controlled) is being replaced by a new ecology &#8211; more democratic, more chaotic &#8211; where news and views travel at greater speed than ever before, across and between a multitude of stakeholders. The story is not one of technology but of the behavioural change that the technology has driven.   As a result, the landscape of media and communications is shifting rapidly.</p>
<p><strong>Use the links below to download copies of Public Engagament: Vol. 1, 2 and 3.</strong></p>
<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
<tbody>
<tr>
<th>Downloads</th>
</tr>
<tr>
<td><a class="htm" href="http://edelmaneditions.com/public-engagement-3/">Public Engagement &#8211; Survive and Thrive in a Bigger Society</a></td>
<td>View online</td>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2010/11/public-engagement-volume-3.pdf">Public Engagement &#8211; Survive and Thrive in a Bigger Society</a></td>
<td>2,599kb</td>
</tr>
<tr>
<td><a class="htm" href="http://www.edelman.co.uk/public-engagement/">Public Engagement in the Conversation Age</a></td>
<td>View Online</td>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-2009.pdf">Public Engagement in the Conversation Age</a></td>
<td>3,949kb</td>
</tr>
<tr>
<td><a class="pdf" href=" http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-in-the-conversation-age-2008.pdf">Public Engagement in the Conversation Age</a></td>
<td>4,133kb</td>
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		<title>Gazing into the Crystal Ball: The Outlook for 2011 and Beyond</title>
		<link>http://edelmaneditions.com/2010/12/gazing-into-the-crystal-ball-the-outlook-for-2011-and-beyond/</link>
		<comments>http://edelmaneditions.com/2010/12/gazing-into-the-crystal-ball-the-outlook-for-2011-and-beyond/#comments</comments>
		<pubDate>Wed, 01 Dec 2010 14:18:49 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=511</guid>
		<description><![CDATA[As another eventful year draws to a close, Edelman, together with an illustrious panel gazed into the crystal ball to see what role the Big Society will play in 2011.]]></description>
			<content:encoded><![CDATA[<p>As another eventful year draws to a close &#8211; one that saw the first coalition government since 1945, a series of high profile business crises, the introduction of pay walls, and a volcanic ash cloud &#8211; Edelman, together with an illustrious panel gazed into the crystal ball to see what role the Big Society will play in 2011.</p>
<p><strong>Hosted by Robert Phillips, UK CEO, our panel included:</strong></p>
<ul>
<li>John Armitt CBE, Chairman of the Olympic Delivery Authority</li>
<li>Nick Hurd MP, Minister for Civil Society</li>
<li>Kevin Maguire, Associate Editor, the Daily Mirror</li>
<li>Peter Oborne, Chief Political Columnist, the Daily Telegraph</li>
<li>John Sauven, Executive Director, Greenpeace UK</li>
</ul>
<p><strong>Watch interviews with the panelists by clicking the right and left arrows below:</strong></p>
<p><iframe width="450" height="315" src="http://www.youtube.com/embed/videoseries?list=PL5F5BA278FBAC8403&amp;hl=en_GB" frameborder="0" allowfullscreen></iframe></p>
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		<title>Public Engagement:Survive and Thrive in a Bigger Society Vol. 3</title>
		<link>http://edelmaneditions.com/2010/11/public-engagement-essays-2010/</link>
		<comments>http://edelmaneditions.com/2010/11/public-engagement-essays-2010/#comments</comments>
		<pubDate>Tue, 30 Nov 2010 09:54:22 +0000</pubDate>
		<dc:creator>Antoine Soussaline</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=434</guid>
		<description><![CDATA[The third volume of Edelman’s annual publication, Public Engagement: Survive and Thrive in a Bigger Society, is a collection of thought pieces written by the UK team about the communications challenges facing brands, corporate, politics and NGOs – as well as our own industry, as we evolve from Public Relations to Public Engagement.]]></description>
			<content:encoded><![CDATA[<p><span id="more-434"></span></p>
<p>The third volume of Edelman’s annual  publication, Public Engagement: Survive and Thrive in a Bigger Society, is a  collection of thought pieces written by the UK team in which we continue to explore the shifting media, thought and working landscapes that we inhabit, as well as the increasingly complex relationship between businesses, brands, government, the media and society.</p>
<p>With the Big Society under increasing scrutiny, the articles in this volume re-imagine the role of our institutions in a changing world. They consider the behaviours that we – and others – need to adopt to be able to adapt, communicate and advance: to survive and thrive. Some of our behaviours are already appropriate; others less so.</p>
<p>Please use the links below to download a copy.</p>
<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
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<th>Downloads</th>
</tr>
<tr>
<td><a class="htm" href="http://edelmaneditions.com/public-engagement-3/">Public Engagement &#8211; Survive and Thrive in a Bigger Society</a></td>
<td>View online</td>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2010/11/public-engagement-volume-3.pdf">Public Engagement &#8211; Survive and Thrive in a Bigger Society</a></td>
<td>2,599kb</td>
</tr>
</tbody>
</table>
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		<title>Product Placement Podcast</title>
		<link>http://edelmaneditions.com/2010/11/product-placement-podcast/</link>
		<comments>http://edelmaneditions.com/2010/11/product-placement-podcast/#comments</comments>
		<pubDate>Fri, 26 Nov 2010 10:01:12 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Editions Podcasts]]></category>
		<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=494</guid>
		<description><![CDATA[Richard Sambrook, Global Vice Chairman and Chief Content Officer at Edelman chairs the Product Placement podcast.  He is joined by Jackie Cooper, UK Creative Director and Vice Chair, and David Fine, Director of Content, who offer their prespective on the changing landscape of TV in the UK and the new commercial opportunities which are opening up next year. ]]></description>
			<content:encoded><![CDATA[<p>Ofcom, the TV regulator, currently has recommendations out to counsultation on relaxing programme sponsorship and allowing Product Placement in the UK for the first time.</p>
<p>Richard Sambrook, Global Vice Chairman and Chief Content Officer at Edelman chairs the Product Placement podcast.  He is joined by Jackie Cooper, UK Creative Director and Vice Chair, and David Fine, Director of Content, who offer their prespective on this changing landscape of TV in the UK and the new commercial opportunities which are opening up next year.</p>
<p><strong>Podcast participants:</strong></p>
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<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/richard-sambrook.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>Chair: Richard Sambrook, Global Vice Chairman and Chief Content Officer, Edelman </strong><br />
Richard Sambrook is Global Vice Chairman and Chief Content Officer for Edelman where he takes a strategic lead on developing media content for clients and heads the crisis and issues practice. Previously he was a 30 year veteran of BBC News where most recently he was Director of Global News, responsible for radio TV and digital services for 230 million people each week.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/jackie_cooper.jpg" alt="Speaker" /></td>
<td><strong>Jackie Cooper, UK Creative Director and Vice Chair, Edelman</strong><br />
Jackie has known PR all her professional life. Her 25 years in the business have been blessed with meeting and learning from a wide spectrum of talent &#8211; all leading to the liberation of setting up her own agency: From working side by side with an ex Features Editor on the Financial Times, to living in the tabloid dynamite world of Publicity Guru Max Clifford &#8211; via an ethical stint at Greenpeace, launching the infamous Anti Fur Trade campaign.</td>
</tr>
<tr>
<td><img src="http://edelmaneditions.com/wp-content/uploads/2010/11/david_fine.jpg" alt="Speaker" width="75" height="75" /></td>
<td><strong>David Fine, Director of Content, JCPR/Edelman </strong><br />
David has been in consumer PR for 15 years where he has worked with some of the UK&#8217;s biggest brands.  He now runs the Content Consultancy to provide clients with innovative communication solutions in the age of the digitized and distracted consumer.  This new take on creativity and media collateral offers brands the opportunity to create genuine 360 degree engagement and social media resonance via content partnerships with a range of stellar production partners.</td>
</tr>
</tbody>
</table>
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		<title>In Converstation with Robert Phillips on CIPR TV</title>
		<link>http://edelmaneditions.com/2010/11/in-converstation-with-robert-phillips-on-cipr-tv/</link>
		<comments>http://edelmaneditions.com/2010/11/in-converstation-with-robert-phillips-on-cipr-tv/#comments</comments>
		<pubDate>Tue, 02 Nov 2010 15:21:47 +0000</pubDate>
		<dc:creator>Antoine Soussaline</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=799</guid>
		<description><![CDATA[On 20th October Robert Phillips, UK CEO of Edelman was a guest on CIPR TV discussing his outlook for the PR industry, the changing relationship between organisations and their audiences, the emergence of the digital democracy.]]></description>
			<content:encoded><![CDATA[<p>On 20th October Robert Phillips, UK CEO of Edelman was a guest on <a href="http://www.cipr.co.uk/ciprtv/5366/in-conversation-with-robert-phillips-ceo-of-edelman-uk">CIPR TV </a>discussing his outlook for the PR industry, the changing relationship between organisations and their audiences, the emergence of the digital democracy.</p>
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		<title>Public Engagement in the Conversation Age Vol. 2</title>
		<link>http://edelmaneditions.com/2010/11/public-engagement-in-the-conversation-age-vol-2/</link>
		<comments>http://edelmaneditions.com/2010/11/public-engagement-in-the-conversation-age-vol-2/#comments</comments>
		<pubDate>Tue, 02 Nov 2010 14:25:04 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Conversation]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=198</guid>
		<description><![CDATA[The second volume of Edelman’s annual publication, Public Engagement in the Conversation Age. It is a collection of thought pieces written by the UK team about the communications challenges facing brands, corporate, politics and NGOs – as well as our own industry, as we evolve from Public Relations to Public Engagement.]]></description>
			<content:encoded><![CDATA[<p>PR is changing. Driven at pace by the democratizing power of digital and the continued shift from a shareholder to a stakeholder society, we are witnessing the emergence of a new model of Public Engagement. Networks have replaced channels; influence has supplanted audience; shared interests are moving us beyond dogma; and multilateral connection is the new dialogue. We are faced daily with a chaos of news and views. The golden age of broadcast is finally over.</p>
<p>This second volume of Edelman’s annual publication, <a href="http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-2009.pdf">Public Engagement in the Conversation Age</a>, is a collection of thought pieces written by the UK team about the communications challenges facing brands, corporate, politics and NGOs – as well as our own industry, as we evolve from Public Relations to Public Engagement.</p>
<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
<tbody>
<tr>
<th>Downloads</th>
</tr>
<tr>
<td><a class="htm" href="http://www.edelman.co.uk/public-engagement/">Public Engagement in the Conversation Age</a></td>
<td>View online</td>
</tr>
<tr>
<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-2009.pdf">Public Engagement in the Conversation Age</a></td>
<td>3,949kb</td>
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</tbody>
</table>
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		<title>Public Engagement in the Conversation Age</title>
		<link>http://edelmaneditions.com/2010/11/public-engagement-in-the-conversation-age/</link>
		<comments>http://edelmaneditions.com/2010/11/public-engagement-in-the-conversation-age/#comments</comments>
		<pubDate>Mon, 01 Nov 2010 17:14:24 +0000</pubDate>
		<dc:creator>Marina Mikus</dc:creator>
				<category><![CDATA[Public Engagement]]></category>
		<category><![CDATA[Conversation]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=191</guid>
		<description><![CDATA[Public Engagement in the Conversation Age is a series of essays written by senior members of the Edelman UK team, which set out to capture what our Communications world looks like today and what it might look like tomorrow, contextualised by today’s harsher economic reality. They are designed to provoke thought, stimulate debate and provide content. They speak directly to The Conversation Economy. They hopefully illustrate that PR can – and should – be at the vanguard of change.]]></description>
			<content:encoded><![CDATA[<p><a href="http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-in-the-conversation-age-2008.pdf">Public Engagement in the Conversation Age</a> is a series of essays written by senior members of the Edelman UK team, which set out to capture what our Communications world looks like today and what it might look like tomorrow, contextualised by today’s harsher economic reality. They are designed to provoke thought, stimulate debate and provide content. They speak directly to The Conversation Economy. They hopefully illustrate that PR can – and should – be at the vanguard of change.</p>
<table class="downloads" cellspacing="0" cellpadding="0" summary="downloads">
<tbody>
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</tr>
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<td><a class="pdf" href="http://edelmaneditions.com/wp-content/uploads/2010/11/edelman-public-engagement-in-the-conversation-age-2008.pdf">Public Engagement in the Conversation Age</a></td>
<td>4,133kb</td>
</tr>
</tbody>
</table>
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		<title>Media Guardian Changing Advertsing Summit 2010</title>
		<link>http://edelmaneditions.com/2010/10/media-guardian-changing-advertsing-summit-2010/</link>
		<comments>http://edelmaneditions.com/2010/10/media-guardian-changing-advertsing-summit-2010/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 17:22:37 +0000</pubDate>
		<dc:creator>Antoine Soussaline</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=978</guid>
		<description><![CDATA[Jackie Cooper, UK Creative Director and Vice Chair at Edelman is part of a panel discussion on the reinvention of media at the Media Guardian Changing Advertsing Summit 2010 on Tuesday 12th October. Discussion topics include: what future faces new ...]]></description>
			<content:encoded><![CDATA[<p>Jackie Cooper, UK Creative Director and Vice Chair at Edelman is part of a panel discussion on the reinvention of media at the <a href="http://www.guardian.co.uk/advertisingsummit/programme">Media Guardian Changing Advertsing Summit 2010</a> on Tuesday 12th October.</p>
<p>Discussion topics include: what future faces new and established media platforms, how are they evolving (or not) and what changes and opportunities does this cast up for advertisers in the way they engage with consumers?</p>
<p>Visit the Changing Advertsing Summit 2010 website to watch <a href="http://www.guardian.co.uk/advertisingsummit/video/changing-advertising-2010-jackie-cooper">Jackie Cooper speaking at the summit</a> on the centrality of PR to the advertising mix and <a href="http://www.guardian.co.uk/advertisingsummit/video/speaker-interview-robert-phillips?INTCMP=SRCH">an interview with Robert Phillips, CEO of Edelman</a> who questions the word ‘media’ in the post-digital age of citizenship and transparency of action.</p>
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		<title>In Conversation with Patience Wheatcroft</title>
		<link>http://edelmaneditions.com/2010/06/in-conversation-with-patience-wheatcroft/</link>
		<comments>http://edelmaneditions.com/2010/06/in-conversation-with-patience-wheatcroft/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 17:01:56 +0000</pubDate>
		<dc:creator>Antoine Soussaline</dc:creator>
				<category><![CDATA[Public Engagement]]></category>

		<guid isPermaLink="false">http://edelmaneditions.com/?p=994</guid>
		<description><![CDATA[On 10th June 2010, Edelman’s Strategic Media Unit hosted a breakfast with Patience Wheatcroft, who took over stewardship of the Wall Street Journal Europe last July following her editorship of the Sunday Telegraph and leadership of the Business and City ...]]></description>
			<content:encoded><![CDATA[<p>On 10th June 2010, Edelman’s Strategic Media Unit hosted a breakfast with Patience Wheatcroft, who took over stewardship of the Wall Street Journal Europe last July following her editorship of the Sunday Telegraph and leadership of the Business and City pages at The Times. She addressed the big issues facing the newspaper industry and the Wall Street Journal in particular and shared her views on the role of PR and the communications professional in today’s media environment.</p>
<p><strong>Watch an interview with Patience Wheatcroft following the breakfast event:</strong></p>
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