This week on Edelman Editions, Stefan Stern, director of strategy, Edelman, met with Nick Howard, director of employee engagement, edelman; Shonali Routray, legal director, Public Concern at Work and; Simon Webley, research director, Institute of Business Ethics to discuss the topic of whistle-blowing. In recent years we’ve seen a number of recent whistle-blowing cases, and most recently, Edward Snowden speaking-out about mal-practice within the CIA. The podcast discusses how companies and organisations can prevent whistle-blowing behaviour and what the best way to approach a whistle blowing situation. We’d love to hear you thoughts on this
Read More »A recent study has shown taht only 50 Non-execs within the entire FTSE350 have substantive Marketing experience and that marketeers still often rely on hunches and experience to inform their insights and decisions. These two pieces are very much related as marketing, despite its importance, still struggles to compete against other ‘serious’ disciplines like finance, due to a lack of financial understanding and an inability to offer the board tangible, evidence based business analysis, decision-making and proof of impact. This week on Edelman Editions Stephen Cheliotis, head of brand and creative meets with JT, UK managing director, Edelman Berland and Erica
Read More »Press releases hung on a research peg, have lost their impact; the rather blunt riposte of Jonathan Eley (@JonathanEley), editor of FT Money (he moved over from Investors Chronicle last August) at a recent Gorkana (@Gorkana) breakfast when asked what piques his interest when it comes to PR e-mails. The recently redesigned weekend supplement caters for readers with a personal portfolio of more than £400,000. The focus is on personal finance, but with those picking it up off the news-stands significantly wealthier than average, content doesn’t include credit cards, mobile phone tariffs, or car insurance
Read More »Is it time to relax controls on the green belt? The debate surrounding the green belt is a contentious issue, more housing and infrastructure is needed to stimulate the economy but Green Belt restrictions and planning rules mean that this is not always possible. Last week Stefan Stern, director of strategy at Edelman met with Nick Boles, the minister for Planning; Shaun Spiers, chief executive of the Campaign to Protect Rural England, and, Dominic Pendry, director within Edelman’s Public Affairs practice to discuss what the right planning controls are. We’d love to hear your thoughts
Read More »You can’t say newspapers don’t matter anymore. Today the Daily Mail has “splashed”, as they say, on the dreadful story of the dead Philpott children, with the tendentious headline “Vile product of welfare UK”. This headline has provoked a good deal of Twitter anger and perhaps even some genuine anger, out there in what the media calls “the real world”. On Monday, slightly less controversially, The Guardian’s front page declared that April 1st was “The day Britain changed”, a claim supported by a list of political reforms and benefits cuts which, taken together, did feel like a fairly substantial policy programme
Read More »South by SouthWest (SXSW), the burgeoning interactive festival which takes place each year in Austin, Texas, comes to an end tomorrow. This is the creative technology festival which gave birth to Twitter and Foursquare, amongst others. Marketers, programmers, entrepreneurs and venture capitalists from across the globe descend on it each year to network, find the next big thing, promote their products and swap ideas. Unlike other ‘technology festivals’ such as CES and Mobile World Congress, SXSW has long been about the business of selling ideas rather than devices – the emotional benefits of technology rather
Read More »On back of the closures of both HMV and Blockbuster in 2013, this week on Edelman Editions Stefan Stern, director of strategy meets with, Nick Barron, deputy MD of Edelman’s Corporate & Financial practice, Winston Eavis, associate director, JCPR and Tom Waller, senior account executive from Edelman’s Technology team to talk about the death of the highstreet and how it can save itself. In support of this week’s podcast, Tom Waller has summarised his thoughts on the demise of the high street and what the necessary steps are to move forward. The High Street hasn’t reacted
Read More »On 6th February 2012 British MPs voted in favour of gay marriage, with a majority of 225. Both the Liberal Democrats & Labour party voted hugely in favour of the bill, but almost half of the Prime Minister’s party voted against gay marriage. The media has been buzzing rumours about what this means for the future of the Conservative party and the possibility of Cameron floating adrift from his party. This week on Edelman Editions, Stefan Stern, director of Strategy meets with Chris Rumfitt, managing director of Edelman’s public affairs practice, Dominic Pendry, director and
Read More »This week the UK Government released its Midterm view, detailing an audit on the coalition’s progress to date. The week also saw parliament debate on the future of welfare. With the government’s proposition to freeze benefits, there is a lot of hype around the long-term political implications of what this big debate, on a highly contentious issue, could be. Here to discuss the implications is Harry Phibbs, journalist and councillor, Chris Rumfitt, managing director of Edelman’s Public Affairs practice, and, Stefan Stern, Edelman’s director of strategy. Stuart Monk / Shutterstock.com Podcast Participants: Chair: Stefan Stern,
Read More »As more of our daily lives go online and the data we share is used in new and innovative ways, privacy and security have become important trust and reputation issues. This week on Edelman Editions Matt Hurst, managing director of our technology practice meets with Jonathan Hargreaves, head of technology, EMEA and Larry Ponemon, chairman and founder of the Ponemon Institute to discuss the increasing data security and privacy risks businesses and organisations are open to. Businesses are now expected to be transparent in the way in which information is protected and managed to avoid
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