Names Not Numbers: Richard Sambrook hosts 'The Durability of Television'

Names Not Numbers: Richard Sambrook hosts 'The Durability of Television'

on Mar 27, 12 • by Edelman Editions • with No Comments

Recorded at the Editorial Intelligence conference: Names Not Numbers in Portmeirion, Wales. Richard Sambrook discusses 'The Durability of Television' with former Managing Director of Universal Studios Networks, Janet Goldsmith, and Producer of many hit US comedies, Caryn...
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Recorded at the Names Not Numbers conference in Portmeirion, Wales. Richard Sambrook hosted the ‘The Durability of Television’ session with former Managing Director of Universal Studios Networks, Janet Goldsmith, and Producer of many hit US comedies, Caryn Mandabach.

Among many other topics the panellists discuss:
Is traditional TV still under threat from on-demand services?
What is Saturday night TV doing right?
What lessons can the UK learn from the US?
Can traditional TV still capture the youth audience?
How is it affecting the TV advertising model?

If you would like to know more about how television is changing, and how Edelman could help you with your content needs then please comment below or get in touch with Richard and his team directly.

Podcast participants:

Speaker Chair: Richard Sambrook, Global Vice Chairman and Chief Content Officer, Edelman
Richard is Global Vice Chairman and Chief Content Officer for Edelman where he takes a strategic lead on developing media content for clients and heads the crisis and issues practice. Previously he was a 30 year veteran of BBC News where most recently he was Director of Global News, responsible for radio TV and digital services for 230 million people each week.

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