Scottish Referendum – An Analysis

Scottish Referendum – An Analysis

Below you can read Edelman’s analysis of the Scottish Referendum vote alongside the political reaction from some of our nations leaders. You can also read further analysis here... Read More »

It’s a “No” from Scotland

It’s a “No” from Scotland

Where do we go from here? Whose idea was this and why oh why did no body think this through? That must surely be part of the debate taking place in political headquarters this morning as the Prime Minister and other... Read More »

Scottish Referendum – What Happens Next?

Scottish Referendum – What Happens Next?

As Scotland goes to the polls, whether the outcome is a yes or a no vote, the biggest question overhanging is what happens next? The flow chart below will answer all of your questions about the possible outcomes as a... Read More »

Unlocking the untapped audience of news

Unlocking the untapped audience of news

Vice News has just announced a new $500m investment – a huge vote of confidence in the scale that the “upstart” (it has been around for 20 years, so is not quite as upstartish as all that) will gain in years to... Read More »

Building trust from the inside out

Building trust from the inside out

We’re experiencing a defining moment in communications and ‘engagement’ – with companies realising that the best way of building trust and reputation is from the inside out. For many years Edelman has been... Read More »

Read this Blog ASAP

Read this Blog ASAP

Did that sound urgent enough? Because, actually, it wasn’t meant to. As soon as possible. Write it out like that and it doesn’t have quite the same level of alacrity. In fact, it could mean anything: from... Read More »

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